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In this special Best Of episode, Pete Pachal steps back from the weekly format to revisit the most important conversations from The Media Copilot in 2025. From AI’s growing influence on journalism and content creation to the ethical, legal, and economic questions reshaping the industry, this episode brings together standout moments from conversations with media executives, technologists, and innovators on the front lines. You’ll hear insights on how publishers are navigating AI licensing and compensation, where trust and transparency are breaking down, and what the future holds for creators, newsrooms, and audiences alike. It’s a fast-moving, thoughtful look at the forces redefining media — and the people working to shape what comes next. 🎙️ Featured Voices The Agentic Economy: New Monetization Models: Exploring how AI is reshaping content value, compensation, and business models. Bill Gross – Founder & CEO, ProRata Annelies Jansen – Chief Business Officer, ProRata Mark Howard – Chief Operating Officer, Time (formerly Time Inc.) Adam Singolda – CEO, Taboola --------- The Bot Traffic Crisis and Enforcement: How AI crawlers, scraping, and bot activity are changing the rules of the open web. Toshit Panigrahi – CEO & Co-Founder, Tolbit Aurélie Guerrieri – Chief Marketing & Alliances Officer, Cloudflare Stephanie Cohen – Chief Strategy Officer, Cloudflare --------- AI as a Tool for Local News Scalability: How automation and AI are reshaping local journalism without replacing it. Mark Riley – Founder & CEO, Mathison AI --------- Ethical Control, Provenance, and Trust: Who owns content, how it’s used, and what ethical AI should actually look like. Traci Mabrey – General Manager, Factiva Trip Adler – Founder & CEO, Created by Humans 🎧 A must-listen recap of the ideas that defined 2025. ------------------------------------------------------------------------------------------------------------------------- The Media Copilot is a podcast and newsletter that explores how generative AI is changing media, journalism, and the news. Explore our courses on how to use generative AI tools, tailored for media, marketers, PR professionals, and other content creators: https://mediacopilot.ai/ Subscribe to the newsletter: https://mediacopilot.substack.com Follow on X: / themediacopilot Subscribe to the podcast on: • Apple: https://podcasts.apple.com/us/podcast... • Spotify: https://podcasters.spotify.com/pod/sh... • Other podcast apps: https://podcasters.spotify.com/pod/sh... Music: Favorite by Alexander Nakarada, licensed under Creative Commons by Attribution 4.0 License https://filmmusic.io/song/4855-favorite © AnyWho Media 2025