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•ªIn this episode of BodyShop Leaders, Daniel Burkholder sits down with Steve Olson, Managing Partner of Louisville Collision Centers and co-owner of Manchester Collision, to unpack one of the most compelling growth stories in collision repair. Steve shares how he went from washing cars for $8.50 an hour to leading a high-performing operation that scaled from $350K/month to over $1.4M/month—without chasing DRPs or cutting corners. You’ll hear the simple framework he uses to build (and protect) culture—“skill + will”—and the hard decisions that came with rebuilding a team, raising standards, and creating a shop people are proud to work in. Steve also breaks down what keeps turnover low, how a people-first mindset can still drive elite performance, and why many shops are falling behind right now as car counts shift and margins tighten. If you’re serious about growing your shop, leading better, and building a team that actually buys in—this one is loaded with takeaways you can apply immediately. In this episode, you’ll learn: • The “skill + will” rule Steve uses to hire, lead, and build a winning culture • The first key decisions that helped fuel massive growth • How Steve blends empathy with high expectations (without lowering standards) • Why being zero-DRP and leaning into OEM certifications changed everything • Where shops are losing profit today—and how to tighten up operations and maximize HRO • What it really means to be a BodyShop leader in a changing industry 🎧 Listen now—and if this episode sparks something for you, share it with another shop owner who needs to hear it.