Smart Start: From Side Hustle to Business Toolkit скачать в хорошем качестве

Smart Start: From Side Hustle to Business Toolkit

Thinking of starting a small business or side hustle? In this session, business mentor Kathy Ellis (Little Piggy) shares a practical, no-nonsense toolkit for building strong business foundations. Drawing on 25+ years of experience, Kathy covers the five areas that make or break early-stage businesses: validation, setup, time management, pricing for profit, and marketing that builds trust. This is ideal for: ➡️ New founders and side hustlers ➡️ Freelancers and consultants ➡️ Anyone moving from employment into self-employment ➡️ Small business owners who feel stuck or overwhelmed You’ll learn how to validate real demand, avoid common startup traps, price using the maths, manage your time as a one-person organisation, and market in a way that actually attracts paying customers. Timestamp: 00:00 – Introduction & Kathy’s business journey 02:45 – Why skills alone don’t build a business 05:10 – The 5 foundations of a strong small business 06:20 – Validation: does anyone actually want this? 10:40 – Defining your real customer & solving the right problem 14:30 – Following the money (who actually pays) 16:50 – Setup basics: sole trader vs limited company 20:10 – Admin, banking, HMRC & legal essentials 23:30 – Time management as a one-person business 28:40 – Breaking overwhelm into small tasks 32:20 – Pricing for profit, not feelings 38:10 – Paying yourself & understanding real costs 42:30 – Tracking money & simple systems 45:50 – Marketing beyond social media 50:10 – Trust, storytelling & the About page 53:40 – Progress over perfection & next steps 56:00 – Q&A: parents vs students as customers 59:10 – Q&A: managing overwhelm and time 1:03:30 – Q&A: can you market faceless? 1:07:30 – Final takeaways & resources -- Careers can change -- For more great resources like this one go to: ► https://careerscanchange.co.uk You can also follow us: ► Instagram:   / careerscanchange   ► LinkedIn:   / careers-can-change