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Welcome to Accelerate — a new series exploring how strategy, business, and entrepreneurship are reshaping sports tech and human performance. ㅤ In this opening episode, Nicola Graham is joined by our very own Andy McDonald, CEO & Co-Founder of Gameplan Performance — a rehab project management and data analytics platform helping multidisciplinary teams work smarter together. Andy brings 15 years on the frontline as a physio and S&C coach across 30+ sports, from collegiate programmes to the NBA, UFC, and Indy500, and is also the voice behind the Inform Performance Podcast. ㅤ Hosted by Nicola Graham — a Strategy Consultant, Fractional CSO, and Venture Partner — Accelerate sits at the intersection of preventative health, human performance, and commercial strategy. With a background spanning Advanced Physiotherapy, elite sport, healthcare leadership, and an Executive MBA, Nicola helps founders and investors translate scientific credibility into scalable businesses — bridging evidence and execution so companies perform by design, not by chance. ㅤ Topics Discussed: ▪️ Why we started Accelerate ▪️ Building tech as a practitioner-founder ▪️ Stakeholder management in rehabilitation ▪️ What it takes to build technology sport will actually adopt ㅤ 🎧 Podcast Link in Bio ㅤ Sponsors @vald_performance @hytro_ @gameplan_performance ㅤ #AcceleratePodcast #SportsTech #HumanPerformance #PreventativeHealth #StartupStories #PractitionerFounder #RehabInnovation #PerformanceTechnology