Japan’s silver market phenomenon | Florian Kohlbacher | TEDxTUJ скачать в хорошем качестве

Japan’s silver market phenomenon | Florian Kohlbacher | TEDxTUJ

Dr. Florian Kohlbacher is the North Asia Director of The Economist Corporate Network, managing the Networks in Japan and South Korea. Florian is an internationally renowned expert on global business and consumer trends, focusing on how to manage innovation, strategy, sustainability and change. He is particularly well known for his work ageing and business and how companies can strategically manage the challenges and opportunities of population ageing. While global in nature, Florian’s work has a strong focus on the economies of Asia, in particular China, Japan and Korea and he has been based in Asia for the most part of the last 16 years. Dr. Florian Kohlbacher is a senior research fellow and head of the Business & Economics Section at the German Institute for Japanese Studies (DIJ) Tokyo. He holds both a master's degree and a doctorate from the Vienna University of Economics and Business (WU Vienna). His research focuses on the business implications of demographic change, particularly from a marketing and innovation management perspective. He has presented numerous papers on this topic at marketing, management and gerontology conferences around the globe and his work has been published in books and peer-reviewed journals in these areas as well as featured in the popular media. Florian is a Fellow of the World Demographic & Ageing Forum and an Advisor to the International Mature Marketing Network (IMMN). He co-editor of "The Silver Market Phenomenon: Marketing and Innovation in the Aging Society", 2nd edition 2011, Springer, as well as of the special issue "The Ageing Workforce and HRM - Challenges, Chances, Perspectives", International Journal of Human Resources Development and Management 9(2/3), 2009. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx