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How did a dying brand beat Harley-Davidson? 🏍️ From oil leaks and seized engines to becoming the 6th largest motorcycle manufacturer on the planet—this is the incredible turnaround story of Royal Enfield. In this video, we dive deep into the business strategy that saved a century-old legacy from bankruptcy. Discover how Siddhartha Lal bet everything on a single brand, transformed a relic of the 1950s into a lifestyle obsession, and delivered a staggering 64,000% return on investment for shareholders. 👇 What you'll learn in this video: ✅ How Royal Enfield went from 25,000 to 1 million units sold annually. ✅ The radical strategy that chose "focused brilliance" over diversification. ✅ Why customers don't just buy these bikes—they become evangelists. ✅ The future of Royal Enfield: Electric models and global expansion. 💬 Join the Conversation: Would you choose a Royal Enfield over a Harley-Davidson? Let us know in the comments below!