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5 Crisp Products the UK Public Should Avoid What if we told you the crisps in your cupboard aren’t really potatoes anymore? In this full investigation, Britfood Rewind uncovers the truth behind the UK’s most popular crisps — from Walkers and Pringles to supermarket own-brand ranges sold by Tesco, Asda, and Aldi. These are not the simple sliced potatoes cooked in natural fats that previous generations recognised as crisps. Today’s supermarket shelves are dominated by ultra-processed snack products packed with industrial seed oils, flavour enhancers, emulsifiers, stabilisers, artificial seasonings, and chemical additives — all concealed behind bright packaging, classic flavours, and nostalgic branding. In this video, Britfood Rewind exposes how even trusted household names have moved away from simple ingredients in favour of industrial shortcuts designed to maximise shelf life, flavour intensity, and repeat consumption rather than nutritional value. Many popular crisps are fried in refined seed oils, coated in flavour powders engineered in laboratories, and bulked out with additives that no normal household kitchen would ever use. Products marketed as “baked,” “lighter,” or “healthier” alternatives are often even more processed than standard crisps, compensating for reduced fat with extra chemicals, flavourings, and texture modifiers. We also reveal how stacked and formed snacks marketed as crisps are often not crisps at all, but reconstituted potato products made from starches, emulsifiers, stabilisers, and artificial flavours, shaped and flavoured to mimic real food. Budget multipacks and own-brand crisps frequently rely on long ingredient lists filled with E-numbers, yeast extracts, flavour enhancers, and industrial oils, while heritage branding and familiar British imagery are used to maintain consumer trust and disguise how far these products have drifted from real food. After decades of ultra-processed snack foods becoming normalised in the UK diet, rates of obesity, metabolic illness, and diet-related health issues continue to rise. When a product labelled as a “potato crisp” contains barely any actual potato, the issue is no longer moderation — it is transparency. It’s time to look past the colourful packets, the nostalgic flavours, and the promises of “lighter” or “better for you” options, and start questioning what we are really eating. 💬 Join the Movement: The British public deserves honesty about what ends up on our plates. Subscribe to Britfood Rewind and help expose the hidden realities of everyday foods before they reach your family’s cupboard. Today, Britfood Rewind investigates ultra-processed crisps, the truth behind modern snack manufacturing, the hidden role of seed oils and additives, misleading food labels, and how today’s crisps compare to real, traditional food. We explore ingredient lists, flavour engineering, nutrition claims, and the growing concern around food additives in the UK. Disclaimer: This video is based on publicly available information, including ingredient lists, official recalls, public reports, and widely accessible consumer data. All commentary represents personal opinions for general awareness and educational purposes only. Nothing in this content constitutes medical advice or a claim about any product’s safety or health effects. Viewers are encouraged to read labels, consult official guidance, and make their own informed choices.