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SHARJAH: The property market in Sharjah and the Northern Emirate is looking optimistic with strong growth. One of the leading Sharjah based property developers, Alef Group on Tuesday launched the first phase of its iconic development, Al Mamsha, at a total cost of AED 3 billion. At the same time, the company also set up a sales centre dedicated to the new development at Hilton Hotel, Sharjah. Jamal Al Shawish, director of leasing and sales at Alef Group, revealed that the sales centre would be offering convenient payment plans alongside mortgage facilities with easy financing options for both end users and investors. Sales will be open for everyone, and at competitive prices that will cater to all generations, said Al Shawish. Issa Ataya, MD of Alef Group, said the company is presently looking at four and a half years of construction, with the first batch of seven buildings in Zone 1 being ready for handover in the last quarter of 2019. “After that, we are looking at a schedule that allows us to be ready with a batch of five buildings every three to four months. We have two more zones planned, and we expect those two zones combined to add another 33 buildings to the development. Unlike the first zone, the other two zones will have a different use." Al Mamsha, Sharjah’s first fully walkable community, with ample sidewalks and walkways complemented by plenty of greenery and open spaces, offers a dynamic lifestyle that integrates modern living, retail and leisure into a vibrant urban environment. Al Mamsha offers spacious apartments that suit the tastes and preferences of all generations with offerings ranging from studios, 1 bed, 2 beds and 3 beds in addition to an exclusive selection of duplexes and penthouses featuring wide terraces and private gardens. The project will feature a diverse range of cafes and restaurants that overlook the vibrant community square highlighted by water features and ample greenery. In addition, the project offers an array of services, including, but not limited to, nurseries, beauty spa, fitness facilities, besides basement parking facilities that can accommodate more than 7,000 cars and are designed to maximise convenience and maintain privacy for occupants as well as visitors,” Ataya explained. Al Mamsha project is spread over a total area of approximately 3 million square feet, and the project will have a built-up area of 9.3 million square feet in addition to ground retail areas totalling to around 500,000 square feet. Al Mamsha’s Zone 1 will comprise a total of 33 mixed-use buildings that combine retail and residential spaces connected with sidewalks and walkways. The project has carefully been planned to ensure the privacy of its residents, with special attention given to crafting the right project density to optimise street-level experience, residential views, and seemless integration with the surroundings. The integrated car-free development offers a range of services and amenities which are new to Sharjah, that include dedicated basement parking facilities for residential and retail. Cars will only be parked on the basement levels, with visitors and residents using vertical transportation means such as elevators and escalators to get access to retail or residential floors. In addition, residents at Al Mamsha will enjoy free access to a wide range of amenities and community facilities including dedicated cluster swimming pools, health club & gym, walkways, nursery, family entertainment centre, a dedicated kids’ zone, retail spine and much more. “The Hub" is designed to be the focal point of the community, featuring a diverse range of cafes and restaurants that overlook the vibrant community square highlighted by splendid water features and ample greenery. All coffee shops and restaurants at the Hub will feature indoor as well as shaded outdoor seating areas. Al Mamsha provides entertainment zones and platforms to host live musical concerts, art galleries, Friday market, and outdoor events which suit the needs of adults and children alike, with a constantly evolving line-up of live events and programmes all year round.