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What happens when an internal corporate coach with a decade of experience steps away from a secure leadership role to open an independent practice—named It’s Not About the Name (https://www.itsnotaboutthename.com/) ? In this inspiring conversation, Ali Cengiz, ACC ( / ali-cengiz ) , joins Elias Scultori, MCC ( / eliasscultori ) , to explore the courage, clarity, and deep humanity behind becoming a coach who leads from the inside out. Ali shares what it truly means to center the person—not the problem, not the system, not the process—and how his years as an internal coach shaped the way he now supports leaders and teams through meaningful transformation. From redefining his professional identity to parenting with a coaching mindset, Ali shows us that coaching isn’t something we do—it’s who we are. ⭐ Quotes “It’s really not about the name. It’s about the person on the other side.” — Ali Cengiz, ACC “If you want to inspire others, walk the journey yourself first.” — Ali Cengiz, ACC 01:18 — Finding a name for his coaching practice 02:45 — Ali’s courageous transition from corporate to independent coaching 03:38 — Lessons from five years as an internal coach 05:11 — Remembering the people behind the systems 08:47 — Three powerful learnings from PRIME Coaching Academy Level 1 10:52 — Listening as a fundamental human skill 13:47 — Advice for coaches: start with your own inner work 15:03 — Courage: choosing to do work that energizes you