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After avoiding public comment for weeks after the White House announced it proposed ban on institutional investors buying homes, the single-family rental REITs now enter the spotlight for earnings call season. How are they responding? Rental housing economist Jay Parsons shares the answer as part of his seven takeaways from the SFR REITs' recent earnings calls. One key: Increased emphasis on the pre-existing strategy of selling older homes and recycling capital into new build-to-rent construction. Additionally, Jay shares color from the REITs on slowed leasing and softening rents for the SFR sector broadly, and what that could mean for the 2026 outlook. Additionally, Jay discusses headlines from a busy news week for rental housing — including another multifamily REIT taken private, a potential apartment rent rebound in Austin, and more evidence of the positive impact of new "luxury" supply on rent affordability. Later in the program, Jay welcomes in Principal Asset Management's Rich Hill, senior managing director and global head of real estate research and strategy. Rich and Jay discuss public versus private valuations, where the industry is headed, and where investment opportunities could exist for rental housing over the next cycle. Rich shares his take on single-family rentals, apartments and student housing. 0:00 – Intro 2:36 – Here’s A Chart 19:11 – Rental Housing Trivia 20:17 – In The News 32:44 – Introduction of Rich Hill 35:00 – Rich’s background & career path 36:45 – Why rental housing is a top conviction 40:00 – Apartments: what Rich would buy (Class A vs B) 43:35 – Single-family rentals & build-to-rent 46:30 – Student housing outlook 48:15 – SFR politics & government pressure 51:15 – REITs vs private market pricing 56:20 – Private credit & debt strategies 1:01:30 – When equity capital comes back 1:03:35 – Big contrarian idea: real estate cycles