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Corporate cultures suck - so how is it we can end up replicating them as we grow our companies? You didn’t start your business to build a soulless machine. You didn’t leave traditional work just to recreate hierarchy, bureaucracy, and politics — with you sitting at the top of it. And yet… As companies grow, many founders feel themselves drifting toward: • More layers • More policies • More approvals • More control In this video, I share: ✨ Why it’s a good thing you don’t want a corporate culture ✨ The hidden trap most scaling advice leads founders into ✨ The warning signs your company is becoming overly corporate ✨ And most importantly — what to build instead If you're building something purpose-driven and want your company to stay alive, adaptive and human as it scales — this is for you. ⌚️TIME STAMPS ⌚️ 0:00 Intro 01:06 It's a good thing you don't want to be corporate 02:08 The hard truths about corporate culture 03:28 Signs you're becoming a bit corporate 05:20 The alternatives WATCH NEXT 🍿 Self-management Lessons from Maverick Founders; • I Interviewed 5 Maverick Founders About Se... OTHER LINKS 🔗 https://libertymind.co.uk/ Sign-up to my monthly Culture Fix email newsletter 💌 https://libertymind.co.uk/email-newsl... WHO AM I? 🤓 Hi! - If you're new here, I'm Lizzie, a culture coach based in the UK. I help teams, start-ups and businesses create great places to work through alternative ways of working. Through my videos, my podcast and my blog I share practical ideas about how we can make work better. And share my experience as a founder, business owner and personal-development junkie.