From Phygital Touchpoints to Data: Transforming Every Interaction into Measurable Data скачать в хорошем качестве

From Phygital Touchpoints to Data: Transforming Every Interaction into Measurable Data

In this session, team eXplorins walk through the core logic of #PERS and show how to connect every digital and physical touchpoint into one unified data flow. Through real examples, the webinar explains how PERS’ API-first, modular, agnostic infrastructure transforms digital or physical interactions into tokenized and validated data triggers, allowing businesses to measure, reward, and scale. 🎯 What You Will Learn: 1. The Real Problem: Fragmented, Unusable Data How tourism, retail, and experience companies collect data from countless platforms, but cannot connect it, analyze it, or use it for personalization or loyalty. 2. How PERS Solves It: A Phygital Data Infrastructure PERS unifies all interactions through: · API-first architecture · White-label integration with any platform · Campaign logic that turns interactions into rewards · Phygital triggers (GPS, QR, NFC, IoT, Stripe, PMS, CRM, Instagram) 3. Understanding Triggers (The Heart of PERS) The webinar explains in detail the three trigger types: a) By User: user interacting with GPS check-ins, QR/NFC scans, uploading a photo, interacting with a screen, games, etc. b) By System: purchases, PMS, CRM, AI, Marketing platforms, online form submissions, etc. c) By Business: partner stores, e-commerce, destination ecosystems, etc. Each one converts an action into data, rewards, and behavioural insight. 4. How to Build a Customer Journey Through Data: Discover how to map actions before, during, and after the experience, and convert them into measurable touchpoints that reveal: · Where customers are · What they do · What they value · Which partners they visit · and what generates ROI 5. Demonstration: API Docs & Product Logic: how to use the PERS API Documentation, including: · Tokens · Tenants · Campaigns · Triggers · Automations · Business intelligence 6. Real Cases From the PERS Dashboard: You’ll see real triggers happening live in a client dashboard, including: social media activations, event participation, POS purchases, booking-based rewards, on-site experience flows, sustainability triggers via IoT All fully measurable and automated. PERS Developers (API Docs): https://pers.ninja/developers Book a Demo: https://pers.ninja/contact Learn More About PERS: https://pers.ninja