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Dawn explains how to approach an apology when you realise your behaviour has hurt a colleague and the situation is worsening. Instead of focusing on what to say, she urges viewers to examine their motivations: the urge to explain and provide context can function as excuse-making; leading with guilt and distress shifts the other person into caretaking you; and jumping straight to solutions can bypass acknowledging your role and the impact, signalling “let’s just get over it.” She emphasises that a sincere apology requires naming what you did (not your intentions), acknowledging the impact from the other person’s perspective, listening and giving them space to respond, and then making a specific commitment to change within a timeframe. 00:00 When You Mess Up 01:02 Set Your Inner Game 01:36 Motivation One Explain 02:25 Motivation Two Guilt 04:12 Motivation Three Fixing 05:48 A Better Apology 06:51 Final Takeaways