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K E E P W A T C H I N G

Little bit different from what I usually post. This is for an art project I'm currently working on in school. Quick overview: "Keep Watching" refers to the caption used in videos designed to leave you in suspense for a climax that never happens. This video holds a mirror to this cycle of endless consumption. The viewer is repeatedly instructed to "keep watching" as eyes slowly fill the screen, with the purpose of hypnotising and numbing the mind. Viewers find themselves blankly staring at the screen, unaware of the world and time fading away around them - an idea both unsettling and terrifying.