How Under Armour Lost Its Place скачать в хорошем качестве

How Under Armour Lost Its Place

Once Nike’s biggest threat — now a brand most people forgot. Under Armour wasn’t supposed to fail. It was born in a college basement, turned a sweaty T-shirt into a billion-dollar innovation, and by the mid-2010s it was America’s great sportswear hope — hailed as the “Nike Slayer.” But today? Its sales are shrinking, its stock has crashed nearly 90% from its peak, and even its athletes have walked away. The brand that once defined grit and innovation now struggles with an identity crisis — unsure whether it’s a sportswear giant, a lifestyle brand, or something in between. So how did Under Armour go from a revolutionary challenger to a struggling brand fighting to stay relevant? And can it ever reclaim its place in American sportswear? What REALLY Happened To Under Armour? How Under Armour Lost Its Place #fashion #underarmour #fashionhistory #documentary About The Fashion Fable 🎥 Videos about the rise and fall of businesses, real truths and inspiring stories of well known fashion brands and designers 🎨 Written, voiced and produced by The Fashion Fable 🔔 Subscribe now and stay updated for more 💼 Business Inquiries and Contact • For business inquiries, copyright matters or other inquiries please contact us at: [email protected] ⚠️ Copyright Disclaimers • We use images and content in accordance with the YouTube Fair Use copyright guidelines • Section 107 of the U.S. Copyright Act states: “Notwithstanding the provisions of sections 106 and 106A, the fair use of a copyrighted work, including such use by reproduction in copies or phone records or by any other means specified by that section, for purposes such as criticism, comment, news reporting, teaching (including multiple copies for classroom use), scholarship, or research, is not an infringement of copyright.” • This video could contain certain copyrighted video clips, pictures, or photographs that were not specifically authorized to be used by the copyright holder(s), but which we believe in good faith are protected by federal law and the fair use doctrine for one or more of the reasons noted above.