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In this second episode, Laszlo Baranyay, Director of LB Architects, continues their discussion on the critical role of architects in the construction industry. This time, they focus on the importance of the early design process and how the first steps—especially the site strategy—set the tone for the entire project. Laszlo explains how skipping foundational steps in the design process can lead to costly mistakes and missed opportunities. He emphasises the importance of understanding the client’s deeper vision, not just their brief, and how that clarity can reshape the design. By breaking down the three essential components of design—site, story, and scenarios—Laszlo illustrates how architects can create spaces that are both functional and future-proof. Key Insights: Why the first step in the design process is crucial to the success of a project The significance of uncovering the client’s deeper motivations and goals How designing for flexibility and long-term use leads to better, more adaptable buildings The interplay between the architect’s vision, client collaboration, and consultant input Real-world example: How a beach house design was transformed by asking the right questions Watch the full conversation to understand why the early stages of design matter so much and how architects can guide the process to create spaces that are not just beautiful but truly meaningful and sustainable.