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Have you ever had a numerology reading? Are you superstitious about numbers? My guest is Blair Gorman, the Founder of Numerologist.com, one of the most popular and successful numerology sites on the web. You may be wondering what numerology has to do with marketing? Whether you swear by your destiny number or not, you can definitely learn some amazing lessons about digital marketing from this show. That’s because Numerologist.com is a powerful innovator in online marketing and has been for years. They are so innovative that at one time Google used them as a case study. Blair is often miles ahead of his competitors when it comes to embracing cutting-edge techniques. He’ll be talking about interactive Video Sales Letters or VSLs, augmented reality, virtual reality, social media, how to write killer copy and most importantly, how to incorporate it all into a marketing strategy that generates impressive growth. Number 185, which is this episode’s number, in numerology is all about professional success, material abundance, and new beginnings. Keep tuned in because this episode might be your lucky number. #MarketingSpeak #StephanSpencer #BlairGorman #Numerologist #CaseStudy Episode Chapters: 00:00 Introduction to Marketing Speak 00:25 Guest Introduction: Blair Gorman of Numerologist.com 01:32 Innovative Video Sales Letters (VSLs) 02:49 Personalized Numerology Readings 05:26 The Evolution of Numerologist.com 08:40 SEO and Marketing Strategies 19:51 Augmented Reality and Future Innovations 23:51 The Future of Technology and Human Evolution 27:53 The Future of Mobile and Desktop Productivity 29:16 The Shift to Linguistic User Interfaces (LUI) 29:49 Challenges with Voice Recognition Technology 30:11 Working with Influencers and Celebrities 32:00 Technology Restructuring and Scalability 33:53 Importance of User Experience and Personalization 36:25 The Role of Design in Branding 44:30 Expanding Online Marketing Channels 49:55 Concluding Thoughts on User Experience -------------------- For transcript, actionable checklist, and links and resources, head on over to the episode show notes: https://www.marketingspeak.com/185 Marketing Speak Podcast: https://www.marketingspeak.com / marketingspeak / mktg_speak Get Yourself Optimized Podcast: https://www.getyourselfoptimized.com / getyourselfoptimized / getoptimized Stephan Spencer: https://www.stephanspencer.com / stephanspencerseo / sspencer