What is i-intro®? Q&A with Managing Director, James O'Brien скачать в хорошем качестве

What is i-intro®? Q&A with Managing Director, James O'Brien

More CVs. More calls. More roles. But is it actually sustainable? In this Q&A, James O’Brien, Managing Director of i-intro®, speaks directly to recruitment business owners who are questioning whether their current model is actually sustainable. Drawing from his own experience running a recruitment business, James explains why so many agencies confuse activity with value and why more CVs, more calls and more roles do not automatically lead to better outcomes. The issue is rarely effort. It is structure. This conversation explores what really changes when a recruitment business moves from a transactional, contingency-led approach to a retained, consultative model. James outlines why technology alone does not fix the problem, why positioning matters more than pitch, and how a defined delivery structure increases fees, improves fill rates and stabilises cashflow. He also shares a recent client example where following a structured methodology led to a $1.2m contract within the first month, demonstrating what can happen when retained recruitment is built on process rather than hope. If you are a recruitment agency owner looking to improve profitability, client retention and long-term control of your business, this discussion will challenge how you are currently operating and what needs to change. There is a better way to run a recruitment business. It starts with structure.