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Learn about the limitations of the "fail fast" philosophy of product development. You'll explore how excessive rework consumes 40-50% of development budgets and burns out engineering teams. The speakers share complementary approaches to solving this problem: Michael Mace advocates for rapid customer feedback through user testing rather than shipping incomplete products, while Andrew Park details his method of developing "product engineers" who understand both the code and the product deeply. ➡️ Rich Mironov's Article "Product Waste and the ROI of Discovery": https://www.mironov.com/waste/ ➡️ USC Center for Software Excellence studies that show avoidable rework consumes 40-50% of product development budgets: https://www.cs.hmc.edu/~markk/SWE_cop..., https://www2.seas.gwu.edu/~bell/csci2... Chapters: 0:15 - Failing fast is a great concept, but not an end in itself 9:17 - Use realistic interactive mockups (RIMs) 11:39 - Transform software engineers into product engineers 14:43 - What is product team agility? 16:42 - Product managers should be managing the whole product, not just a slice 19:16 - The product team agility spectrum 21:54 - The responsibilities of flex engineers 23:47 - Review of product team agility 26:26 - Start thinking outside the Agile/Scrum box Michael Mace a longtime tech strategist and early UserTesting leader who’s helped shape product development at companies like Apple, Palm, and UserTesting. #ProductDevelopment #BeyondFailFast #ProductTeamAgility #EngineeringProductivity #CustomerValidation #ProductWaste #RapidFeedback #ProductEngineering #EngineeringMissionaries #SiloBreaking #ProductManagement #UserTesting #ProductDiscovery #AgileReform #TechLeadership