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The influencer era we once knew is falling apart. For years, social media was dominated by hyper-curated perfection—flawless skin, neutral aesthetics, and aspirational lifestyles that felt just out of reach. Kylie Jenner, Kim Kardashian, and Hailey Bieber became the faces of this polished, unattainable ideal. But now? People are tired of it. The era of flawless influencers is losing its grip as audiences move toward authenticity, chaos, and relatability. From the rise of deinfluencing to the return of indie sleaze and messy aesthetics, social media is shifting faster than ever. The Clean Girl and Instagram Baddie look once ruled our feeds, but today, TikTok is rejecting the perfect influencer aesthetic in favor of something raw, unfiltered, and unpredictable. Instead of curated morning routines and expensive beauty hauls, audiences are drawn to casual influencers, spontaneous content, and the rejection of traditional beauty standards. But why now? And will this shift last, or is it just another phase in the endless cycle of beauty trends? In this video, we’ll break down the rise and fall of the "perfect" influencer, explore why today’s social media users are turning away from perfection, and discuss whether we are witnessing a permanent change or just another cultural reset. What do you think? Is this the end of influencer perfection, or will it eventually make a comeback? Let me know in the comments! And don’t forget to like, subscribe, and hit the notification bell for more deep dives into beauty, fashion, and pop culture trends. Join this channel to get access to perks: / @laurajaneatelier #InfluencerCulture #Deinfluencing #Kardashian #IndieSleaze #CleanGirlAesthetic #SocialMediaTrends