How to identify and address churn in your customer base | Startup Boston Week 2020 скачать в хорошем качестве

How to identify and address churn in your customer base | Startup Boston Week 2020

The main role of your Customer Success and Support team is to ensure your customers have wonderful experiences with your product and brand so that they’ll remain your customers and perhaps even become your evangelists. The first step in developing a strong customer success and support strategy is finding and assessing churn indicators. But not all churns are created equal. How do you know… -When to let a customer churn versus work to save the relationship? -What your churns can tell you about your product? -How to use data to better inform product roadmap, sales and marketing decisions? This panel discussion will dig into the good, the bad, and the ugly around customer churn. We’ll discuss how to measure churn and customer health as well as how to reduce churn with well-chosen case studies. ____________ This event is part of Startup Boston Week 2020. Startup Boston Week is a community-driven, free conference on a mission to connect, educate, and celebrate the startup community. The events are crafted not just for founders, but also for startup employees, investors, mentors, students, job seekers, and startup curious folks. For more information, visit us at... https://www.startupbos.org/   / startupbosorg     / startup-boston