LinkedIn, Referrals, and Real Relationships: Building a Scalable Firm with Deisi Friday скачать в хорошем качестве

LinkedIn, Referrals, and Real Relationships: Building a Scalable Firm with Deisi Friday

Book a Free Discovery Call: https://rb.gy/a8ffvn Visit Us: https://www.legalleadsharks.com | https://www.intake-eq.com Connect with K'Lee Terrazas:   / k-lee-terrazas-9366b31b4   Subscribe to the Podcast:    / @legalleadsharkspodcast   Delisi Araceli Friday Contact Information: LinkedIN:   / delisifriday   Website: firstcallfriday.com/ Email: delisi@firstcallfriday.com Disclaimer: The information in this video is for educational purposes only and is not legal, financial, or professional advice. Always consult with a qualified professional before making decisions for your business. No guarantees are made regarding results. Welcome back to the Legal Lead Sharks Podcast, the show for high-growth law firms and the marketers who power them. In this episode, K'Lee Terrazas sits down with legal referral marketing expert Deisi Friday to uncover how law firms can unlock 7-figure growth through referral partnerships and LinkedIn. With over 20 years in the legal industry, Deisi shares how she helped PI firms scale from 7 to 8 figures, market and sell over 27,000 copies of Profit First for Lawyers, and lead referral programs that consistently drive trackable ROI. If you’re ready to build a law firm that grows beyond just ads, through referrals, relationships, and retention, this episode is your roadmap. What You’ll Learn: The untapped goldmine of referral marketing for law firms How to build referral systems for both attorneys and past clients Why your intake team may already be giving away referrals — without tracking them How to use LinkedIn to generate high-quality B2B legal referrals Why generic headlines like “Attorney” are costing you referrals How to train your team and intake agents to build referral partnerships automatically Why delegation and time audits are the secret to scaling Chapters: 00:00 Intro: What Legal Lead Sharks is About 01:38 Meet Deisi Friday: 20 Years in Legal & Referral Expert 06:14 How Her Father Taught Her the Power of Referrals 10:32 What Referral Marketing Really Is (and Isn’t) 14:45 Where Most Firms Miss Opportunities 17:21 Common Mistakes in Referral Partnerships 23:08 LinkedIn Optimization for Referrals 28:05 Why Generic Titles Are Hurting You 33:12 From 7 to 8 Figures with B2B Marketing 38:10 What She Learned as Chief of Staff at How to Manage a Small Law Firm 44:55 Why Intake Is the Bottleneck in Law Firm Growth 48:10 How Intake EQ Helps Automate Referrals and Follow-Up 54:43 Reputation, ROI, and Relationship Marketing 59:25 Key Mistakes Law Firms Make with Delegation 01:05:17 Legacy, Impact, and Defining Real Success Legal Marketing Tags: referral marketing for law firms, legal marketing podcast, law firm intake, pi law firm growth, linkedin for attorneys, intake eq, legal lead sharks, personal injury marketing, grow your law firm, legal referrals, law firm automation, attorney marketing, law firm scaling strategy