Product Page Optimization Techniques for Ecommerce websites скачать в хорошем качестве

Product Page Optimization Techniques for Ecommerce websites

In this session from International Ecommerce Day - May 2017, Talia Wolf, founder at GetUplift, will show you how to create high converting product pages using simple optimization techniques: consumer psychology and emotional targeting. While your homepage may attract a lot more traffic to it than any other page on the site, this isn’t the case when it comes to conversions. Spoiler alert: the average conversion rate of shoppers landing on the homepage is less than 2.5%. Your product pages are worth far more than your homepage. The main techniques you can use to optimize your product pages are: 1) Content Strategy Optimization 2) Image Optimization 3) Optimizing Sizing Tables 4) Personalization via Location 5) Optimizing Calls to Action 6) Optimizing for Trust 7) The power of Save for Later 8) Optimizing with Persuasion Don't miss out the QA session at the end of the video, when Talia answers some questions from the audience. Check our blog as well for more webinars and conversion rate topics. https://blog.omniconvert.com/