Outsmart the big spenders: How small to mid-sized campaigns can do more with less скачать в хорошем качестве

Outsmart the big spenders: How small to mid-sized campaigns can do more with less

Running a small or mid-sized political campaign on a tight budget? In this panel discussion, campaign experts Ian Anderson (NationKit), Corey McCann (Code Nation), and Irene Pang Lee (NationBuilder) share practical, tested strategies to help you fundraise smarter, equip volunteers, and maximize digital outreach— even when resources are limited. What you can expect to learn: ✅ How to keep donation asks personal and effective for both small and large donors ✅ Turning volunteers into powerful local leaders who drive your campaign forward ✅ Essential data hygiene and email deliverability tips to boost your digital outreach ✅ Building lasting community engagement beyond donations and events ✅ Common targeting mistakes campaigns make — and how to fix them ✅ Final expert tactics to help your campaign do more with less Whether you’re running a local city council race, a state legislative campaign, or a regional office bid, these insights are tailored for small to mid-sized campaigns looking to compete and win with limited budgets. 💬 We want to hear from you! Let us know in the comments, what’s your biggest challenge running a smaller campaign? 00:00 – Intro: Meet your panel of campaign experts 03:27 – Make donation asks feel personal 08:46 – Turn volunteers into powerful local leaders 14:23 – Boost digital outreach with smarter data practices 20:10 – Keep supporters engaged after they donate or show up 25:40– Avoid these common targeting mistakes 33:10 – Final tips: Tactics to do more with less 37:32 – Live Q&A with the panel