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Resistance to Change

Rick Maurer has worked with leaders of Fortune 500 companies across a variety of industries. In this video, he shares three reasons why people resist change in organizations. The foundation for these comes from the three levels of support and resistance that Rick first started writing about in Beyond the Wall of Resistance (1996, 2010). People usually support us or resist us for three possible reasons. If it is resistance, then: They don’t get it (Level 1) and/or They don’t like it (Level 2) and/or They don’t like you or who you represent (Level 3) If they’re supporting you, they understand what you’re talking about (Level 1), they’re having a favorable reaction to it (Level 2), and they have sufficient trust and confidence in you (Level 3). These three levels are always alive when you are trying to create something that involves other people. Either that energy is working in your favor, or it’s working against you. Learn more about the importance of these in this article: Resistance to Change What it is and Why it Matters. http://www.energybartools.com/tips-fo...