How to Choose the Right Car for the Customer | Road to the Sale Ep. 3 скачать в хорошем качестве

How to Choose the Right Car for the Customer | Road to the Sale Ep. 3

Too many deals are lost during vehicle selection — not because the car is wrong, but because the process is wrong. In Episode 3 of the Road to the Sale series, Sam Cox breaks down how to stop being a “lot guide” and start being a selection expert. You’ll learn: • How to match the vehicle to the customer’s lifestyle, pain points, and emotional priorities • The Golden Rule of Selection: show less, close more • What to say to guide the decision with confidence — without pressure • How to handle tight inventory and still build commitment • How to use ownership language to transition to the next step This is the blueprint for choosing the right vehicle for every customer, every time — and keeping your deal on track. 👉 Perfect for dealership salespeople, team leads, and BDC reps looking to increase close rates and improve the customer experience. ⸻ 🔗 Follow Sam Cox for more sales & leadership training: Instagram: @mrsamcox LinkedIn: Sam Cox YouTube: @samcox800 #VehicleSelection #CarSalesTraining #RoadToTheSale #800PercentSales #SamCox800 #SalesLeadership #WinTheDay