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Triple Session was built to help sales teams turn high-volume calls into structured insights that power coaching, CRM accuracy, and rep training. What began as a tool to support a remote 120-person sales team has grown into a coaching-first AI platform designed to improve performance across every stage of the sales process. Learn how Triple Session analyzes calls, updates HubSpot with structured insights, scores reps with SPICED-based frameworks, and helps teams build repeatable coaching and training workflows. In this founder deep dive, co-founder Matt Doyon walks through: → Scoring calls using SPICED and generating coaching plans automatically → Viewing team-level roll-ups to spot trends and performance gaps → Syncing custom fields and summaries directly into HubSpot → Updating CRM properties with two-way sync and field-level accuracy → Surfacing post-call workspaces with summaries, recordings, and action items → Recommending training based on rep performance and low-scoring areas → Using a built-in LMS to deliver personalized, on-demand training → Curating best-practice call snippets in a searchable library → Integrating natively with Zoom, Aircall, and HubSpot 🔗 Try Triple Session for free: https://www.triplesession.com This video is part of the Top AI Notetakers for HubSpot series. 📘 Read the full Triple Session deep dive: https://arrows.to/guide/top-ai-noteta... 📊 Compare 22+ AI notetakers side by side: https://arrows.to/guide/top-ai-noteta... 📺 Watch more AI notetaker demos: • Top AI Notetakers for HubSpot – Side-by-Si... 🎯 Want to use your AI meeting notes to close more deals? Arrows takes your synced notes in HubSpot and turns them into a personalized page for every prospect. 👉 Explore Arrows Sales Rooms: https://arrows.to/product/sales-rooms ⏰ Timestamps 0:00 Intro and backstory 1:13 Why Triple Session starts with coaching, not notes 2:42 SPICED-based call scoring and analysis 4:05 Team-level insights and performance trends 5:12 Coaching workflows and enablement roll-ups 6:30 CRM sync with custom field mapping 7:58 Two-way HubSpot updates and property matching 9:15 Post-call workspace and rep feedback 10:48 Built-in LMS and performance-based training 12:35 Moments Academy and call snippet library 14:20 What’s next for Triple Session 15:50 How to get started #triplesession #hubspot #ainotetaker #salescoaching #aiforsales #meetingnotes #revops #customersuccess #spicedframework