Mastering Generative Engine Optimisation: Get found by AI, not just Google скачать в хорошем качестве

Mastering Generative Engine Optimisation: Get found by AI, not just Google

Search is evolving - fast. As AI tools like ChatGPT, Perplexity, and Google’s AI Mode become the go-to for finding information, traditional SEO is no longer enough. In this exclusive session, Charlie Marchant from Exposure Ninja, introduces you to Generative Engine Optimisation (GEO) - the strategy behind getting your content cited, surfaced, and seen within AI-generated answers. Learn how to adapt your content strategy for AI visibility, gain a competitive edge, and future-proof your organic reach. Whether you’re in marketing, SEO, or content strategy, this webinar will equip you with real, actionable frameworks to thrive in the AI-first search era. Your Speaker Charlie Marchant is the CEO of Exposure Ninja, a leading digital marketing agency known for its specialism in SEO, AI Search and results-driven marketing. Under her leadership, the agency achieved B Corp certification and launched the Ninja Digital Marketing Mentoring Programme to support aspiring marketers from less privileged backgrounds. In 2024, Exposure Ninja won nine industry awards for outstanding, performance-focused campaigns. Charlie is a passionate advocate for education for all and driving positive change in marketing and workplace culture. 00:00 Intro to Spotler & Exposure Ninja 04:56 Mastering GEO - Intro 09:24 How to Dominate AI Search 39:44 How to Measure Success in AI Search 47:00 Actinable Takeaways 49:44 How Spotler Helps You Make Sense of AI Traffic 52:28 Audience Q&A ------- SpotlerUK is an AI powered marketing automation and lead generation software provider. We offer an all in one inbound & outbound platform, allowing marketing & sales teams get more leads, convert more traffic and run complete marketing campaigns. Book a demo or free trial using the links below: https://spotler.co.uk/demo/ https://spotler.co.uk/free-trial/