From Seven Figures to Starting Over: Recruiting, Faith & Building Real Influence w/ Richard Milligan скачать в хорошем качестве

From Seven Figures to Starting Over: Recruiting, Faith & Building Real Influence w/ Richard Milligan

Richard Milligan: Faith, Failure & How to Dominate Recruiting in a Digital World The Way Podcast with Dino Katsiametis In this powerful episode of The Way Podcast, Dino sits down with Richard Milligan, founder of 4C Recruiting and one of the most respected recruiting coaches in the mortgage industry. But this isn’t just a recruiting conversation. Richard opens up about: Growing up in an abusive home Losing nearly everything in 2007 Battling gambling addiction Hitting rock bottom and finding faith Rebuilding from failure And ultimately coaching thousands of leaders This episode dives deep into faith under pressure, leadership identity, recruiting fundamentals, personal branding, scaling, systems, and becoming valuable in a digital world. If you're a mortgage leader, branch manager, CEO, or originator who wants to build something meaningful — this episode is a masterclass. The Way with Dino Katsiametis C… 👇 Use the timestamps below to jump to specific topics. ⏱️ Timestamps & Topics 00:00 – Intro / “Riches in the Niches” + Richard as Dino’s coach Narrow niche dominance, Dino’s recruiting learning curve, “Good to Great” mention 00:04 – Richard’s personal life (family, rural Oklahoma, horses) Married 26 years, 5 kids, 50 acres, horses, lifestyle setup 00:08 – Faith & why Richard is open about it Dino calls it out; Richard begins sharing why it matters to him 00:09 – 2007 rock bottom (mortgage collapse + gambling addiction + suicide clause) Full story of the low point and how faith changed his trajectory 00:12 – Dino’s “faith under pressure” + surrender + perspective Men’s group, pressure/diamond analogy, surrender theme 00:19 – Faith + works + “warrior mindset” Richard on faith without works, levels of mindset, suffering seasons, pride/humbling 00:25 – Segue into coaching & why coaching matters Dino on coaching, growth stages, why mentorship matters 00:27 – Richard’s mortgage path + CFPB comp change + shift from producer to leader Comp change (~$600k), giving up production, going all-in on building teams 00:29 – The 32-step recruiting process How he built it, why it changed everything 00:31 – Hiring 300+ originators + how coaching company happened (2017) Webinar story where 45 leaders bought coaching on the spot 00:37 – Building a “roadmap” for recruits / people (coaching diagnostic) Start where they are, fundamentals vs customization 00:41 – The “Attractive Leader” framework (vision, values, purpose) Leaders are the product; why most leaders can’t articulate who they are 00:43 – Systems + sequencing + desire/dreaming Why systems win; dreaming as a recruiting lever; “Atomic Habits” idea referenced 00:45 – Personal brand (digital world) + Winston Churchill example Why brand replaces “handshake era” trust signals 00:49 – Who has the best brand? (Dave Savage) + value vs noise Value creation as the differentiator 00:52 – Loan officer pivot: how to add value to agents (journalist approach) Curate value, use content/AI to create playbooks/resources for agents 01:00 – Stop asking, start giving (Tony Robbins concept) + Dino’s originator approach Helping agents grow business vs “rates/on-time closes” 01:05 – “Drop me in a new market” strategy (outvalue their current lender) Relationship bridge + consistent value contribution 01:08 – Favorite books Bible/Proverbs, Supercommunicators, The Science of Scaling 01:10 – Science of Scaling deep dive: Parkinson’s Law + time blocking / jam sessions Vacation-mode productivity, constraints, focus, systems 01:20 – “Raise the floor” concept Ceiling vs floor, inconsistency is expensive 01:22 – Wrap-up / book plug / closing remarks. 📚 Books Mentioned in This Episode Supercommunicators — Charles Duhigg The Science of Scaling — Benjamin Hardy How to Dominate Recruiting in a Digital World — Richard Milligan 🔑 Key Takeaways • Faith without works is dead. • Recruiting is a transfer of energy. • Leaders are the product. • Value creates velocity. • Systems raise your floor. • Big vision + short deadlines = innovation. If you want to scale, lead, recruit, or build a brand — you must become valuable first. 👤 About Richard Milligan Richard Milligan is the founder of 4C Recruiting, where he coaches mortgage and real estate leaders on recruiting, retention, leadership development, and personal branding. He has coached over 17,000+ hours, built elite recruiting systems, and authored How to Dominate Recruiting in a Digital World. 👍 If this episode brought you value: • Like the video • Subscribe to The Way Podcast • Share this with a branch manager or CEO • Comment your biggest takeaway