Changing the Game, Changing Communities | Be Inspired Conference 2025 скачать в хорошем качестве

Changing the Game, Changing Communities | Be Inspired Conference 2025

This Women in Football Be Inspired Conference in partnership with Barclays session took place on 26 March 2025, supported by EFL. Mollie Kmita, founder of The Powerhouse Project, kicked off this panel perfectly, saying: “Football has the opportunity to make you believe.” The power of sport can inspire millions globally. Host Debbie Cook (Director of Community, EFL) then turned for input to Uma Cresswell, Senior Independent Director at EFL in the Community. Uma said charity clubs become like “a second home,” providing programmes to help the community, such as mental health projects and cost of living programmes. Projects and programmes like these can “break down barriers” agreed Debbie. These charities, however, still need support. Ruth Shaw OBE, CEO of the Premier League Charitable Fund, added: “Anything that is a societal issue, we can solve through football.” The Powerhouse Project is an incredible programme run by Rosie and Mollie. It started out as a coaching programme but has since expanded to the media landscape with their partnership with Google Pixel. Rosie said: “The work we are doing there is so important to us… we really just want to give back and make sure that no young girl or young woman goes through confidence shattering when the camera goes live.” “The power of players is phenomenal,” says Ruth, pointing out that they are able to connect an entire population just by being active in the community and being that role model for the youth. The panel concluded that seeing people belong in football and give back is their greatest achievement.