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Day 4: Marketing and Visibility | Hothouse Planning Event 2026 Marketing only works when it is rooted in clarity. In this fourth session of the Hothouse Planning Event 2026, we step away from trends, tactics and algorithms, and return to first principles: who needs to see you, why they should trust you, and how visibility actually compounds over time. This session is designed specifically for residential interior designers who feel overwhelmed by marketing, inconsistent in their visibility, or unsure where to focus their limited time and energy. Rather than adding more to your to-do list, this session helps you simplify, prioritise and make intentional choices about where and how you show up. You’ll explore: What “visibility” really means in a trust-based service business How clients actually find and choose interior designers The difference between short-term attention and long-term authority How to align marketing activity with your business stage and capacity Why consistency matters more than confidence, polish or scale This is not a session about hacks, funnels or content calendars. It’s about building a calm, credible marketing approach that supports your business rather than draining it, and that fits realistically alongside client work and life. The Marketing and Visibility session feeds directly into the final day of the event, where everything is distilled into a simple, workable action plan for the year ahead. Part of the free Hothouse Planning Event 2026 – a five-day strategic planning series for residential interior designers who want to build sustainable, well-run, profitable businesses. If you found this session useful, explore the other recordings in the series covering: • Vision and values • Business model and priorities • Money and metrics • Your 2026 action plan Subscribe for more long-form teaching on interior design business strategy, planning, pricing, confidence and commercial clarity. And join Hothouse (it's free!) here: / 1131682821627657