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Business owners face a unique challenge: how to reward key employees, protect their business, and prepare for retirement, all without overpaying in taxes or relying solely on selling the company someday. In this episode of Up In Your (Family) Business, host Todd Rimer welcomes back Alex Parrish, Financial Advisor and Director at The Spectrum Financial Group, joined by her father and company President, Dennis Parrish. Together, they share creative compensation strategies most business owners have never heard of, from executive bonuses and deferred compensation plans to using permanent life insurance as a tax-advantaged wealth-building tool. They will discuss why traditional benefits fall short for business owners, how these strategies can help you retain and attract top talent, and how life insurance can serve as both a protection plan and a powerful financial engine for long-term security. If you’re looking for innovative ways to grow, protect, and leverage your business and personal wealth, you won’t want to miss this conversation. Tune in to hear: 1. How to use life insurance as a vehicle for compensation, retention, and key employee benefits. 2. The tax-smart strategies high-earning business owners are missing out on. 3. Why selling your business isn’t a retirement plan alone. 4. How creative planning with permanent life insurance can build tax-free wealth you can’t outlive. 5. Real case studies showing how strategic planning enhances both business and personal financial goals. 6. The mindset shift from income now to strategic wealth for later. If you’ve ever wondered how to reward your team, protect your business, and lower your tax burden, this conversation is for you.