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How Package Design Affects Sales

Packaging design affects sales, because like it or not––we all do judge a book by its cover. Consciously or subconsciously, you have been swayed by packaging design as you pondered which brand of yogurt, or crackers, or beer, or whatever product you wanted to purchase. In this episode, we talk about Package InSight, our sister company that specializes in helping brands look their best on the shelves and beyond. They use cutting edge eye-tracking tech that will blow your mind! Know of a brand that did a redesign? Tell us what you thought in the comments. And LIKE this video and SUBSCRIBE to our channel for more fun and helpful packaging info. -------------------------------------------------------- Mentioned in this video: https://packageinsight.com -------------------------------------------------------- © The Packaging School, LLC https://www.packagingschool.com