2 Secret Strategies to Build Your Brand in 2025 (with Ryan Frederick) скачать в хорошем качестве

2 Secret Strategies to Build Your Brand in 2025 (with Ryan Frederick)

Ryan Frederick reveals the two most powerful strategies for building a standout brand in 2025. Learn how to create your own category and position your business where competitors can’t follow. https://LeadMachineGrowthShow.com/rya... ________________________________________ Ryan Frederick breaks down why most go-to-market strategies fall short and what small business owners can do to truly differentiate themselves. He shares actionable insights on how to define and own a unique category, and how to position your business where your competitors aren’t. These strategies will help you build a brand that not only stands out but also commands loyalty and premium pricing. Tune in Now: • What does it really mean to “create a category” and why is it the ultimate brand differentiator? • How can small business owners position themselves where competitors aren’t—and why does it matter? • What are the first signs your marketing looks like everyone else’s, and how do you break free? • How do you balance legacy offers with bold new positioning? • What are the biggest mistakes to avoid when trying to stand out in your market? • And much, much more! ________________________________________ Quote: "If you can define and create a category that becomes a winning category, and you're the leader in it, now you become magnetic." ~ Ryan Frederick ________________________________________ Key Moments: 00:00 Introduction to Modern Sales Challenges 00:25 Meet Your Host and Show Overview 01:35 Introducing Ryan Fredrick 03:31 The Changing Landscape of Go-To Market Strategies 07:11 Creating and Owning a New Category 09:12 Real-World Examples of Category Creation 10:14 The Importance of Authenticity in Branding 15:46 Category Creation in Tech Startups 20:42 Signs Your Marketing is Not Unique 25:21 Finding Your Unique Market Position 27:28 The Importance of Speed in Lead Engagement 27:59 Understanding the 95-5 Rule in Sales 32:49 Balancing Legacy and Innovation in Category Creation 41:07 The Art of Selling Naked 45:38 Final Thoughts and Practical Advice ________________________________________ Invitation from Guest: Ryan Frederick invites you to a complimentary category creation coaching session. Visit https://uncommongtm.com and text the number listed on the site (mention Paul Guyon) to get started. ________________________________________ Connect with Guest: Website: https://uncommongtm.com LinkedIn:   / ryanfrederick   Twitter:   / ryanfrederick   ________________________________________ Bio: Ryan Frederick is a seasoned entrepreneur, author, and investor who helps businesses thrive in today’s rapidly changing tech landscape. He has launched and scaled multiple companies, advised startups and Fortune 500s, and now leads Transform Labs, helping teams create, market, and lead their own categories. Ryan is the author of The Founder’s Manual and Sell Naked, and is on a mission to fix the broken go-to-market playbook for small business owners. ________________________________________ TAGS: Brand building 2025,Personal branding strategies,How to build your brand,Ryan Frederick interview,Secret branding tips,Brand growth secrets,Marketing strategies 2025,Social media branding 2025,Entrepreneur branding tips,Business growth strategies,Brand success 2025,Digital marketing trends 2025,Expert branding advice,Build your brand online,Branding for entrepreneurs,YouTube branding tips,Brand strategy interview,Future of branding,Brand authority secrets