Build Your Luxury Audience скачать в хорошем качестве

Build Your Luxury Audience

Do you know how to build your luxury audience? Every business is in the audience building business, particularly, luxury brands. We are building a base of people who appreciate what we offer which will manifest in varying degrees of commitment. Your job is to recognize and identify levels of commitment and get prospects and clients to climb the ladder of greater engagement. 00:00 - Your business: audience building. 01:00 - Social media: an indicator of the size of an audience. 02:00 - Luxury audience building: a big factor. 02:45- What you're looking for in audience building. 03:00- People who THINK and BEHAVE in a certain way build your business. 03:30-Musicians want fans that like, listen, buy, attend, bring others, and do so multiple times. 04:40-Spectrum-there's a range of behavior you are looking for and catering to. 05:15-Understanding audience thinking and behavior means you can get more like them. 06:02-Start where you are - take easy, uncomplicated, early steps. 07:03-Get Intentional about audience building. 08:00-Bloomingdales - NYC. 11:15-Mix up your approach to getting clients. 12:15-Attraction: not the only way to get clients, though it is preferred. 12:30-Attract and Approach: that's how you build your business. 13:30-Approaching prospects is sometimes the only way. 14:00-Bigger clients often come from direct approach because of the "human factor." 15:00-Cultivate - Nurture - Reward. 15:40-Presenting, connecting, reinforcing, repetition, will make people respond. 16:05-Evidence or social proof: key to audience building. 17:25-Rewarding is giving: content, tips, insights, and other gestures. 19:00-Get specific about how you help prospects and clients with clear offers. 21:07-5 ways to build your audience. Want to be mentored by me? Write me: [email protected] -- About André For more than 20 years I have been recognized as an international expert in luxury providing world-class insights. I have advised top brands around the world on being the best of the best. I often appear as a guest expert on television, radio, and podcasts, and have won numerous awards throughout my career. As a luxury expert I am often called on to comment on life's luxuries in both the grandest categories, and more modestly. My insights are from high-results experience working in multiple luxury categories. My work bridges the gap in personal development, professional development, entrepreneurship and business leadership. I’ve authored a half-dozen books, a long list of audiobooks, videos, e-learning programs, articles, and blog posts. My experience includes: Revenue generation and growth for countless world class and entrepreneurial brands The first mobile information service targeting High Net-Worth Individuals The first digital network for sports, entertainment, and hospitality arenas The first affinity and membership programs for media brands The most widely adopted methodology for Luxury Selling My work such as the 21 Essentials of Selling Luxury has garnered a stellar reputation among luxury, and bespoke brands.    • Luxury Selling: The 21 Essentials - A...   For luxury entrepreneurs and luxury sales teams I offer Luxury Lifestyle Advisor Certification training, a 10-week intensive learning, mentoring, consulting, and community program, to help those in luxury grow high-end enterprises with cutting-edge strategies. I also advise luxury sales teams from luxury brands large and small and advise emerging luxury brands on essential strategies that enable them to scale. www.andretaylor.com    / taylorinsight   www.linkedin.com/in/andretaylor/ @theandretaylor