Inside Cherokee Mitsubishi’s customer-first strategy driving growth скачать в хорошем качестве

Inside Cherokee Mitsubishi’s customer-first strategy driving growth

Cherokee Mitsubishi is taking a different approach to dealership growth by prioritizing customer retention, referrals, and employee engagement over traditional acquisition-heavy strategies. Joining us on today’s episode of Inside Automotive, new dealer principals Jonathan Dawson and David Booth say the shift has helped the store build momentum quickly, doubling retail volume and tripling service revenue within six months. The dealership, acquired in June 2025, reflects a hands-on application of ideas Dawson has taught for years as a global sales trainer and NADA speaker. Rather than chasing one-time transactions, Cherokee Mitsubishi focuses on creating long-term relationships that turn buyers into repeat customers and vocal advocates. CBT News is Dealers' #1 Resource for Auto Industry News, Content, Coaching & Analysis. CBT News is a multimedia broadcast platform serving automotive professionals. With interviews featuring the biggest names in the industry, daily newscasts following top stories, up-to-date market data, 13 shows with industry experts, and exclusive articles covering the latest industry trends, CBT is the leading voice of the retail automotive industry. Subscribe to CBT News on YouTube:    / @carbiztoday   Visit CBT News Website: https://www.cbtnews.com/ Follow Us On Social Media! INSTAGRAM |   / carbiztoday   FACEBOOK |   / carbiztoday   LINKEDIN |   / cbt-news   TIKTOK |   / carbiztoday   X | https://x.com/CarBizToday