ISTANA BERKEBAYA скачать в хорошем качестве

ISTANA BERKEBAYA

Project Title: Istana Berkebaya: Celebrating the Elegance of Betawi Client: Ministry of Tourism and Creative Economy / Provincial Government of Jakarta / Presidential Secretariat Location: Halaman Istana Merdeka (Merdeka Palace Grounds), Jakarta Date: August 6, 2023 Overview On August 6, 2023, the Merdeka Palace became a vibrant runway for Indonesian heritage. Simple Event Management was honored to support the execution of Istana Berkebaya, a grand cultural showcase hosted by President Joko Widodo. The event was dedicated to elevating the profile of the Kebaya Betawi, specifically the Kebaya Encim and Kebaya Kerancang, which have seen a resurgence in popularity. The Objective The mission was twofold: to celebrate the timeless beauty of the Kebaya as a national identity and to empower the local economy. The event needed to spotlight Jakarta’s finest Kebaya artisans—including Syafitri Gallery, Kebaya Nyonya Baba, and Roemah Kebaya—providing them a prestigious platform on the grounds of the Presidential Palace. The Execution Orchestrating a fashion gala at the state palace requires a seamless blend of protocol and artistry. VVIP Runway Management: We managed a spectacular 200-meter catwalk where female ministers, ambassadors, and public figures modeled the intricate designs of Betawi artisans. Cultural & MSME Integration: Beyond the runway, we coordinated a lively cultural festival featuring traditional dance, musical performances, and a curated MSME (UMKM) exhibition area, ensuring the artisans received maximum exposure. State-Level Logistics: Working within the highest security ring (Ring 1), we ensured that the flow of guests, performers, and dignitaries remained smooth, dignified, and secure. The Result Istana Berkebaya was a resounding success, successfully positioning the Kebaya Encim as a symbol of modern Indonesian elegance. Simple Event Management demonstrated our ability to bridge high culture, state protocol, and local craftsmanship into one flawless event.