Gratitude Campaigns: Thank-a-Thons скачать в хорошем качестве

Gratitude Campaigns: Thank-a-Thons

Summary In this episode of Fridays 4 Fundraising, Kelly discusses the importance of gratitude campaigns for nonprofits, focusing on the effectiveness of phone calls in donor engagement and in activating board engagement with fundraising. She shares a personal story about how a board member transformed from reluctance to enthusiasm through a gratitude phone campaign. The episode outlines practical steps for organizing a phone-a-thon, including planning, donor list preparation, and execution strategies. Kelly emphasizes the value of gratitude in fundraising and provides resources for further support. https://www.fromscratchfundraising.co... Join https://www.fromscratchfundraising.co... Takeaways Gratitude campaigns are essential for donor engagement. Phone calls uniquely connect with donors. A phone-a-thon can bond your team. Match callers to donors for better conversations. Gratitude interactions should invite donor feedback. Call campaigns can significantly increase revenue in future fundraising efforts. Chapters 00:00 Welcome 00:39 The Power of Gratitude Campaigns 02:42 Planning Your Phone-a-thon 05:44 Executing the Call Campaign 07:02 Join Sustain & Thrive! 07:32 Resources and Next Steps 08:11 Final Assignment 08:32 Outro Keywords fundraising, nonprofit, gratitude campaigns, phone calls, donor engagement, board members, fundraising strategies, call-a-thon, donor stewardship, fundraising success