Ask Us (Almost) Anything So We Can Argue About It - Panel скачать в хорошем качестве

Ask Us (Almost) Anything So We Can Argue About It - Panel

Join a panel of industry & academic leaders in the field of #gamesUR who will be taking on all questions from the audience. With a mix of backgrounds and knowledge, our panelists will be able to provide a broad range of answers to questions, and it is our hope that we’ll find significant points of disagreement for the panelists to discuss, and everyone to learn from. Moderator: James Berg Panelists: Melissa Boone; Xbox Research; Jonathan Dankoff, Warner Brothers; Matt Streit, Scopely; Kishonna Gray, University of Illinois – Chicago Melissa is a social psychologist currently working as the Xbox Research Manager at Microsoft. She uses her expertise in human behavior, social interaction, and designing and conducting behavioral research to provide insight on user needs and preferences for Xbox’s first-party studios. She has a developed skill set in both quantitative and qualitative analysis, using a wide variety of methods – heuristic evaluations, usability studies, group playtests, panel surveys, interviews, and fieldwork – to provide deep, actionable insight to game development teams. Melissa’s background is social & health psychology, with a specialization in advanced statistical and research methods. Before she worked on games and tech, she spent several years investigating how people’s social interactions and behavior influenced HIV risk behaviors, drug abuse, and mental health. I’ve also worked as a statistics and research methods consultant, advising scientists and professionals on the design of research projects and analysis of data. Jonathan is a passionate games user researcher with over 12 years of experience on 20+ games ranging from huge AAA titles to educational children’s games and everything in-between. He shipped well over 100 million units on successful series such as Assassin’s Creed and Rainbow Six during his tenure at Ubisoft Montreal. He is currently the research manager for Warner Brothers Interactive Entertainment, leading the research group and working on a wide variety of interesting projects. Plus he is pretty awesome. For serious. From a background in Computer Science and Psychology, Matt Streit entered the games industry in 2008 after receiving his PhD. Since then he has worked for 4 games publishers and taught at the Guildhall. Over the last 3 years, Matt has been leading the user research team at Scopely, leading developers and publishers of mobile games. This has provided many opportunities to combine the typically small-sample data of user research with the big data of a live game, and to evaluate how UX-driven changes have impacted both the audience and the business of the games. Dr. Kishonna L. Gray is an assistant professor in the Department of Communication and Gender and Women’s Studies at the University of Illinois – Chicago. She is also a faculty associate at the Berkman Klein Center for Internet and Society at Harvard University. She also previously served as a MLK Scholar and Visiting Professor in Women and Gender Studies and Comparative Media Studies at Massachusetts Institute of Technology (MIT). Dr. Gray is an interdisciplinary, intersectional, digital media scholar whose areas of research include identity, performance and online environments, embodied deviance, cultural production, video games, and Black Cyberfeminism. #gamesUR Conference Games User Research focuses on players’ psychology and their behaviour via techniques such as playtesting, analytics, expert analysis, and others. Game User Researchers aim to help game developers deliver players the best gaming experience possible. The #gamesUR Conference is a biannual gathering of the world's top professionals in games user research. For more information visit www.gamesurconf.com