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Heritage in Every Voice: The Business of Storytelling with SABC | B2B Webinar 2025. Description: As South Africa’s cultural custodian and most trusted broadcaster, the SABC reaches millions of South Africans every day — with over 70% of audiences rating our News and Sports as excellent. In celebration of Heritage Month 2025, we hosted this exclusive B2B webinar: Heritage in Every Voice: The Business of Storytelling with SABC. This insightful session explores: How brands can leverage SABC’s unmatched national reach. The power of storytelling across 14 South African languages. Why inclusivity and cultural relevance drive real business impact. How SABC helps brands build trust, access, and measurable ROI. Whether you’re a media buyer, brand manager, or agency strategist, this webinar highlights how partnering with SABC ensures your brand connects authentically with the audiences that matter most. You can catch the full conversation here! Make sure you subscribe to the channel for more industry insights from SABC. #SABC #HeritageMonth