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In this episode, Pat Mahlangu is joined by Amanda Sibiya aka the Beyoncé of Branding. Amanda is the founder and lead strategist at Branding Africa. Amanda shares her relentless journey as an entrepreneur having survived litigation. She is an award-winning entrepreneur with a passion for the development of the Africa continent. Her social media content has received millions of views and is inspiring young entrepreneurs to promote their brands. Her message to budding entrepreneurs is that the entrepreneurship journey does not get easy, they will only get stronger. . The episode concludes with the infamous Pat on Brands Quiz. For more about Amanda Sibiya and her career, tune in. 00:00 - Replayed 00:44 - Introduction 01:15 - Introducing the guest 02:15 - Who Amanda Sibiya is 03:32 - Growing up in peli 04:01 - Starting a business in 2014 07:00 - Amanda's biggest mistake 08:03 - love for expensive things 09:47 - Working in Branding 10:20 - Why in Branding important for small businesses. 11:45 - How to get a Step closer to building a brand 12:40 - The exercise of branding 13:00 - Know your target audience 14:20 - Amanda masterclass 15:00 - Coming up with content and role of Social Media 20:00 - When Amanda realised she loves what she does 21:32 - Weirdest DM Amanda has received 22:38 - How to balance work 25:18 - Switching off as an entrepreneur 26:00 - Enneagram Test 28:31 - Hand the idea to someone else 31:07 - Being in the industry for 10 years 33:10 - Not all relationships are meant to last forever 33:40 - know when to let go 36:20 - Ownership over the idea 41:05 - Passion for the continent 45:35 - Solving problems as an entrepreneur 50:35 - Start with a vision 53:12 - Advice for someone who wants to be in branding or already in branding 54:10 - It doesn't get easier, you get stronger 54:20 - Brand quiz 1:01:00 - Closing 1:01:11 - Parting shorts #subscribe #podcast #youtube #branding #entrepreneur