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That "fresh" broccoli in your cart has been traveling for 2-4 weeks. It has lost up to 80% of its vitamin C. The frozen broccoli was harvested at peak ripeness and frozen within hours—locking in nutrients that "fresh" produce lost on a truck somewhere. This documentary exposes the science behind one of food marketing's biggest myths: that fresh is always better than frozen. What you'll discover about your grocery shopping may change how you eat forever. The science revealed: ✓ What actually happens to produce between farm and supermarket (the 2-4 week timeline) ✓ The 2017 Journal of Food Composition study that shocked researchers ✓ Why frozen vegetables are harvested riper (and why that matters for nutrition) ✓ The marketing history that created the "fresh is best" myth ✓ A practical framework: when to buy fresh vs. when frozen is smarter ✓ The cost analysis (including the 30% waste factor most people ignore) This isn't about frozen being "okay as a substitute." Multiple peer-reviewed studies show frozen produce often contains MORE vitamins and antioxidants than fresh alternatives. SOURCES & RESEARCH: Journal of Food Composition and Analysis (2017) University of Georgia comparative nutrition study (2015) University of California antioxidant research (2014) USDA nutrient degradation data #FreshVsFrozen #NutritionScience #FrozenFood #HealthyEating #GroceryShopping #FoodScience #NutritionMyths #ProduceTips #HealthyOnABudget #FoodFacts #EatHealthy #MealPrep #GroceryHaul #NutritionTips #HealthyLifestyle --- 📌 CHAPTERS: 0:00 - The Lie You've Believed Your Whole Life 2:00 - What Happens to Produce After Harvest 4:15 - The Frozen Food Process (Flash Freezing Science) 6:30 - The Peer-Reviewed Studies That Prove It 9:00 - How the "Fresh Is Best" Myth Was Created 11:00 - The Practical Framework: When Fresh vs. Frozen 13:30 - The Cost Truth (Including Waste) 15:00 - What the Food Industry Knows That You Don't Hashtags: #FreshVsFrozen #FrozenFood #NutritionScience #HealthyEating #FoodMyths #GroceryShopping #NutritionFacts #FrozenVegetables #HealthyOnABudget #MealPrep #FoodScience #EatHealthy #NutritionTips #ProduceTips #HealthyLifestyle #FoodFacts #CleanEating #SmartShopping #WholeFoods #HealthyFood