From Affiliate Hustler to Hydration Empire: Inside Instant Hydration’s Growth Engine скачать в хорошем качестве

From Affiliate Hustler to Hydration Empire: Inside Instant Hydration’s Growth Engine

“You make your money on the customer, not the acquisition.” In this episode, Sean sits down with Jordan, the media-buyer-turned-founder behind Instant Hydration, to unpack how he went from affiliate marketer—only eating what he killed—to helping scale multiple 8‑figure CPG brands into 9‑figure powerhouses using Meta ads, tight payback models, and a true growth engine mindset. They talk about why red‑ocean markets like electrolytes are actually a signal of demand, how to think about LTV, subscriptions and time-to-second-purchase, what really happens when a founder tries to steal your team, and the wild IP and trademark journey that led to the Instant Hydration brand. Chapters: 00:00 – Cold open: “You make your money on the customer, not the acquisition” 02:40 – Jordan’s story: from almost-lawyer to Facebook affiliate marketer 15:30 – Scaling 8‑figure CPG brands to 9‑figures with Meta ads 28:10 – Why consumables, LTV and payback periods win over “one-and-done” products 41:45 – The Instant Hydration origin story and trademark/IP battle 55:20 – Building a true growth engine: subscriptions, email/SMS, and sending it on ad spend Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Richpanel. https://www.richpanel.com/?utm_source... Saras. https://bit.ly/9OP-Ytdesc Rivo. https://www.rivo.io/operators Subscribe to The Marketing Operators Podcast here:    / @marketingoperators   Subscribe to The Finance Operators here:    / @financeoperatorsfops   Sign up to the 9 Operators newsletter here: https://9operators.com/