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In this episode, host Ricky and guest Richie dive into Indonesia’s thriving investment landscape and what makes it a hotspot for investors. Richie shares insights into the work of Maven Asia Capital and why Indonesia stands out as an attractive market. They discuss the ideal traits investors look for in founders, the importance of providing non-financial support, and key advice for foreign startups entering the market. Richie also explores how the investment landscape has evolved, expectations for founders, and how Indonesia compares to other geographic markets. Tune in to uncover when and how companies should expand to Indonesia and the unique opportunities available for foreign founders! IN THIS EPISODE (00:35) Introduction to the speaker (01:05) Overview of Maven Asia Capital (02:06) Why Indonesia is attractive to investors (10:13) Key qualities investors look for in founders (13:30) The importance of investor support beyond funding (16:09) Tips for foreign startups to succeed in Indonesia (21:42) Evolution of the investment landscape in Indonesia (30:35) Changing expectations of investors over time (34:00) Comparing Indonesia’s market to other regions (43:43) When and which industries to focus on when expanding to Indonesia (52:00) Advantages for foreign founders compared to local entrepreneurs Richie Wirjan | Executive VP at Kejora Capital Richie is an entrepreneur turned Venture Capitalist and the Co-Founder and CEO of Foundry. Since 2020, Richie has managed a USD 30 million early-stage VC fund in partnership with Japan's renowned financial services group, SBI Holdings. SBI Holdings manages USD 170 billion AUM (as of Dec 2023) with over 500 portfolios across 22 countries globally. In 2024, Richie transitioned to the role of EVP at Maven Asia Capital, launching its next VC fund with SBI Holdings, targeting Southeast Asia’s pre-seed startups to Series B companies. Richie's mission to enrich and empower visionary founders led to the founding of Foundry.id, an emerging ecosystem platform connecting Indonesia's innovation champions across industries. Within a year of its launch, Foundry has engaged over 6,000 people and 1,000 key decision-makers through 20 exclusive programs. Prior to this, Richie spent 10 years gaining diverse experience in strategic consulting, business development, and branding. He founded Credens Consulting in 2014, a globally acclaimed firm serving Indonesia's prominent blue-chip companies and conglomerates. Richie's commitment to fostering entrepreneurship and business growth extends to his role as a Marketing and Business Lecturer at various top universities and business schools since 2014. Ricky Willianto | Co-Founder & CEO of Ravenry Ricky is the CEO and Co-Founder of Ravenry, a market intelligence company that has completed over 3,000 projects for some of the world’s largest organizations. With a focus on bespoke insights and intelligence, Ricky helps companies make informed decisions on go-to-market strategies, competitor intelligence, and growth initiatives. He is also the Managing Partner of Int Labs, where he supports businesses in developing new products and fostering innovation. In addition, Ricky is the CEO of Solos, an e-commerce platform for independent professionals, and serves as a mentor at Start2 Group.