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Welcome to Episode 2 of Inside the Game with Pierre McGuire. Pierre sits down with Bill Daly, the Deputy Commissioner of the National Hockey League, for a rare look inside the league office and the decisions that shape hockey long before the puck ever drops. From Olympic participation and international growth to collective bargaining, player safety, and expansion interest, Bill shares how the NHL balances tradition, innovation, and the business realities of a global sport. Bill Daly is the Deputy Commissioner of the NHL, where he oversees key league operations including labour relations, international strategy, major events, and governance. A Dartmouth alumnus and NYU School of Law graduate, Daly joined the NHL in the late 1990s and has been a central figure in collective bargaining negotiations, Olympic participation efforts, and the league’s long term growth across North America and internationally. In this episode, Bill Daly and Pierre McGuire break down the evolution of women’s hockey since 1998 and the NHL’s support of the professional women’s game, the relationship first approach to collective bargaining, and why returning to Olympic hockey matters both competitively and financially. They discuss the new neck guard rule and player safety priorities, the surge in franchise valuations, the rise of non traditional markets producing elite talent, what the league looks for in expansion cities, and why the NHL opened a European office in Zurich. Bill also shares insight on the return of the World Cup of Hockey in 2028, efforts to address hockey’s cost barriers through learn to play initiatives, the complexities surrounding Russian participation internationally, and how Crosby and Ovechkin transformed the league while the next wave of stars prepares to take the torch. New episodes of Inside the Game with Pierre McGuire drop every Monday. Subscribe for elite culture insights, high level strategy, and unmatched access to the people who build greatness. Produced by 1TEAM Media. Chapters: 00:00 Intro. Bill Daly joins Pierre from the Olympic stage 00:23 Watching the Olympics and the rise of women’s hockey since 1998 01:59 NHL relationship with professional women’s hockey 03:17 Bill Daly’s origin story. Rangers fandom. Frozen lakes. Football path 05:08 Dartmouth football. Discipline. Time management. Leadership lessons 06:21 Skadden Arps. NFL antitrust case. Early exposure to league level work 08:33 Law school at NYU and the path toward the NHL 10:34 Collective bargaining. Respect, relationships, and long term trust 12:41 NHL and the Olympics. Why it matters and how it changed the game 14:18 The Olympic timeline and the decision points since 1998 15:45 Milan Cortina planning. Insurance, travel, and commercial rights 16:49 The risk number. 3.7 billion in future contractual obligations 17:37 How Olympic participation helped labour negotiations 19:05 Player safety. Adam Johnson. The neck guard decision 20:39 Neck guard rule begins in the 26, 27 season for new players 22:05 Franchise values. Why the market keeps climbing 25:07 Non traditional markets and the USA hockey growth curve 27:39 Canada and the dollar. Cross border challenges and reality checks 30:09 Expansion. What matters most. Markets, ownership, arenas 32:21 NHL Europe office in Zurich. Media rights, sponsorship, and strategy 34:35 Global Series. World Cup of Hockey plan for 2028 36:14 Why the job stays fun. Variety, mentorship, and passion 38:40 Growth opportunities. Hockey costs and learn to play programs 41:01 Russia and international hockey. What could change and what will not 44:14 Crosby and Ovechkin. Transformational rivalry and passing the torch 46:15 Closing. Next episode tease with Mike Doc Emrick