Stanford Webinar - Forecasting Innovation: What Drives the Future скачать в хорошем качестве

Stanford Webinar - Forecasting Innovation: What Drives the Future

In this Innovation Masters Series webinar, look at one element of forecasting - determining the "forces" that drive innovation. Join Bill Burnett, consulting assistant professor of Mechanical Engineering and executive director of the Stanford Design Program, and Cynthia Benjamin, Mechanical Engineering and Design lecturer, as they discuss concepts and exercises that will be featured part of the Design Masters program in December 2013. Learn more: http://scpd.stanford.edu/design/ 0:00 Introduction 0:32 Design Thinking started at Stanford 1:44 Design Thinking is a process 2:44 Design Thinking stands for... 4:46 Forecasting and Design Thinking 6:43 Why should innovators think about the future? 8:43 Innovation Forecasting Overview 11:42 Central Question 20:54 Using Design Tools for Insight: Idea Maps 22:43 Using Design Tools for Insight: Brainstorming 25:18 Great, we've got a long list of drivers. Now what? 31:26 Robotics Example: Impact/Uncertainty Priorities 35:49 Next Step: Structure possible outcomes given your key drivers