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In the 3rd episode of PR & Purpose, Media Infoline's podcast, we sit down with Upasna Dash, Founder and CEO of Jajbor PR, to explore how purpose-driven storytelling is reshaping the world of public relations. Upasna shares her journey of building Jajbor PR from the ground up, what authentic communication really means in today’s brand landscape, and how businesses can align purpose with profit — without losing credibility. If you’re passionate about branding, communications, and the power of authentic storytelling, this episode is a must-watch. 🌍✨ 🔑 Key Takeaways: The evolution of PR from publicity to purpose-led storytelling Building authentic connections through empathy and trust How purpose drives long-term brand reputation Lessons from Upasna’s entrepreneurial journey with Jajbor PR The future of PR: why values matter more than virality 🎧 Watch now and discover how purpose can transform the way we communicate. 👉 Don’t forget to like, share, and subscribe for more episodes of PR & Purpose! 🔗 Available on Spotify and YouTube. Listen to the story on Spotify: https://open.spotify.com/episode/2lZO... Disclaimer: The views and opinions expressed in this interview are those of the speaker and do not necessarily reflect the official policy or position of Media Infoline. This content is intended for informational and educational purposes only. #Podcast #PodcastEpisode #PR #PublicRelations #PurposeDrivenPR #Storytelling #Leadership #Entrepreneurship #WomenInBusiness #FoundersJourney #BusinessWithPurpose #AuthenticLeadership #Communications #BrandStrategy #FutureOfPR #MarketingWithPurpose #NewAgeBrands #DigitalStorytelling