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In the 21st episode of Code to Cash, we interview Tohir, Senior Director of Deal Desk and Revenue Operations at SecurityScorecard, to explore the evolving role of the deal desk in modern organizations. Tohir shares how companies can optimize deal desk operations, balance system complexity with automation, and ensure seamless collaboration across teams to drive strategic decision-making. In this episode, Tohir outlines: The difference in deal desk roles between startups and large enterprises, highlighting how responsibilities evolve with organizational maturity. How to navigate the "deal desk triangle" of executives, back office, and go-to-market teams to align strategies and ensure consistent execution. The role of AI in deal desk functions, from automating approvals to structuring smarter deals, and the challenges of implementing AI responsibly. High-stakes lessons from strategic negotiations, including managing complex deal terms, working with cross-functional teams, and overcoming bottlenecks at the end of sales cycles. Important tools and processes for deal desk success, including CRM, CPQ, and workflow automation tools, with practical tips on how to streamline operations while maintaining compliance. Tune in with Tohir to understand legal, and back-office operations for faster deal closures. Connect with Us: https://www.getmonetizely.com/ https://cal.com/ajitmonetizely/30min #b2bsaas #workflowautomation #businesstobusiness #saasproducts #frameworks #dealdeskoperations #optimizingdealdesk #aiindealdesk #dealdeskautomation #dealdeskstrategy #dealdesksystems #dealdesktools #dealdeskinb2bsaas #enterprisedealdesk #scalingdealdesk #crmcpqtools #strategicnegotiation