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📲 JOIN our community for business owners working on micro provate equity deals: https://www.skool.com/myfirstequityde... Teaser & CIM Templates: https://scaleforsale.com/cim-template In this video, I break down the nine-step process to prepare and sell your business like going to war. As an associate business broker, exit planning consultant, and serial entrepreneur who has sold businesses and helped many others do the same, I’ve learned that maximizing your business sale requires a strategic approach. I’ll guide you through key lessons I've learned, from the importance of avoiding key man risk to being flexible with sale terms and price. Whether you're a business owner thinking of selling, or someone looking to improve the value of your company before an exit, this video will help you navigate the complex landscape of selling a business. 📲 JOIN our community for business owners working on micro provate equity deals: https://www.skool.com/myfirstequityde... What You'll Learn: How to overcome key man risk and maximize your business's value The critical steps to take before selling your business Why being flexible on sale price and terms can lead to a better deal The role of process documentation in creating a smooth transition for buyers How seller financing can affect your deal structure Whether you're ready to sell or just planning for the future, understanding these steps is essential for making the most money from your business sale. Chapters: 00:00 Introduction: Selling a Business is Like Going to War 02:10 Why Selling a Business is Difficult Without Preparation 06:10 My Personal Story: Selling My Father’s Business 08:35 Step 1: Locking Down Your Team – Preparing Your Forces for the Sale 09:58 Step 2: Documenting Your Processes – Creating Standard Operating Procedures 11:38 Step 3: Training Your Team – Passing Knowledge to Your People 14:42 Step 4: Flexibility on Sales Price – Be Open to Negotiating 15:03 Step 5: Flexibility on Terms – Structuring Seller Financing for a Smoother Deal 16:07 Step 6: Creating Your Battle Plan – Finding Buyers & Marketing Your Business 18:40 Step 7: Dictating the Narrative – Controlling the Story of Your Business 21:00 Step 8: Recruiting Your Hero – Choosing the Right Advisors and Brokers 23:43 Step 9: Going on the Offensive – Taking Action to Maximize Your Sale