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🌐 Your website is more than a digital business card—it’s your lead capture engine. In this Lofty CRM of Choice training, Jason Selecki (Senior Onboarding Specialist) walks EXP agents through everything they need to know about setting up, customizing, and optimizing their Lofty websites for conversion and SEO. From first-time setup to advanced edits, Jason shows how to transform your Lofty site into a professional, lead-generating hub. 🔑 Tactical Takeaways: Why Lofty provides a temporary domain before launch (and how to connect your custom domain). How to set up lead capture pop-ups for higher conversion rates. Adding featured areas, blocks, and community pages to showcase local expertise. Built-in SEO tools (meta tags, Yoast integration) to boost rankings organically. Using reviews, agent bios, and About Us pages to tell your story and win trust. Tips for mobile optimization, headers, footers, and hero blocks to make your site look polished. 💬 What’s your #1 must-have feature for a real estate website? Drop it in the comments we’d love to hear!